The reverse of A6 literature

This will hold all of the information for the leaflet. This may include dates and times of the masterclass, dates and times of workshops or information about designing itself, for instance how to set up a baseline grid or how to construct margins. 

There could be a lot of text on the reverse of A6 literature so my description for how to design the reverse of this leaflet must be prepared to accommodate this. 

The reverse will use exactly the same document grid as the front. 

I am going to develop two examples for the design of the reverse of the A6 literature. I will utilise colour in the one and I will only use black and white type in the other. This is because I am going to state in my style guide that either method is acceptable. It depends upon the designer and how he wants to break up the information so that it is easy to read and understand. 

Development of colour reverse:

The above shows my thinking process in the design of the reverse of A6 literature in colour. I have used coloured squares to break up the information which I will define in my style guide as acceptable to do. Also, I have included rather a large amount of type. The larger text areas have a column width of 4 mondules and are in 8 point type. I experimented with 3 module width type but there was too few words per line and so it was becoming awkward to look at and difficult to read. Here, on average around 8 words per line are used. I also quite like the idea of only showing the surname of the typographer  If the reader wants to know who that person is, then they simply research them. 

The reverse of A6 literature in black type:

Unfortunately, I cannot locate the development work that got me to this design point for black type, however you can see my thinking behind the separation of information. In the left columns displays the date and the time, then in column two displays the name of the designer for the masterclass. This is displayed across two lines so that the name only requires one column width. Then there is an empty column (Jonathan Barnbrook's name extends slightly into this column but I do not think that this affects the overall design and legibility of layout of type) and then I have a small amount of information about the masterclass that extends over two modules. I quite like this asymmetric layout of information. It is in a table format and it is clean and clear. It is easy on the eye and really simple to navigate.